PRIVACY POLICY

Reef.eu is responsible for the processing of personal data as shown in this privacy statement.
1. Contact details
  • Brandfusion Holland BV, inz. REEF webshop
  • Einsteinweg 25
  • 3404 LH IJsselstein
  • Tel: 030-6879297
  • reef@brandfusion.nl
  • Chamber of Commerce: 32082886
  • VAT No NL809539755B01

2. Handling of personal data
Privacy-sensitive data, or personal data, are processed via our website. Reef.eu considers a careful handling of personal data to be of great importance. Personal data is therefore carefully processed and secured by us. In our processing we comply with the requirements of the privacy legislation. This means, among other things:
  • we clearly state the purposes for which we process personal data. We do this via this privacy statement;
  • we limit our collection of personal data to only those personal data that are necessary for legitimate purposes;
  • we first ask you for explicit permission to process your personal data in cases where your permission is required;
  • we take appropriate security measures to protect your personal data and to meet the requirements of parties who process personal data on our behalf;
  • we respect your right to access, correct or delete your personal data at your request.
In this privacy statement we explain which personal data we collect and use and for what purpose. We advise you to read it carefully.

3. Personal data that we process
Reef.eu processes your personal data because you use our services and / or because you provide them to us. Below you will find an overview of the personal data we process:
If you have placed an order:
  • Name
  • Address
  • PC and Location
  • Telephone number
  • E-mail address
  • Payment details
  • IP address

If you have only subscribed to our newsletter:
  • E-mail address
  • Name
These data are only processed on the basis of the purposes and principles mentioned in paragraph 5.

4. Special and/or sensitive personal data that we process
Our website and/or service has no intention of collecting information about website visitors under the age of 16, unless they have parental or guardian permission. However, we cannot verify whether a visitor is over 16 years of age. We encourage parents to be involved in their children's online activities in order to prevent the collection of information about children without parental consent. If you believe that we have collected personal information about a minor without that consent, please contact us at reef@brandfusion.nl and we will delete that information.

5. For what purpose and on what basis do we process personal data?
Reef.eu processes your personal data for the following purposes:
  • If you have placed an order
  • Sending our newsletter by email
  • To be able to call or e-mail you if this is necessary in order to carry out our services
  • Inform you about (changes to) our services and products
  • Allow you to create an account
  • Handling complaints via our website
  • Reef.eu analyzes your behavior on the website in order to improve the website
  • Reef.eu also processes personal data if we are legally obliged to do so, such as data we need for our tax return.

If you have only subscribed to our newsletter: 

  • Sending our newsletter by email
  • Register My Account
  • In the login/registration section of our website you must first register. After registration, we will keep your chosen username and the personal data you have provided, so that you do not have to fill them in again each time and so that we can contact you within the framework of the execution of the agreement. You can set up, specify and change these data yourself. 

Complaint form, contact form and question form
Through our website we offer the possibility to fill in a complaint form and a contact form. You will be asked to fill in your name and e-mail address so that we can deal with and/or answer your question. The data you send us will be kept as long as necessary for the complete answer and handling.

Newsletter
We offer a newsletter with which we share information with interested parties about e-commerce related matters, including relevant legislation and regulations and related products and/or services of Reef.eu. You can register for this via the website or during the order procedure. Your name and e-mail address will automatically be added to the list of subscribers. Every newsletter sent contains a link that you can use to unsubscribe.

6. How long do we keep personal data?
Reef.eu does not retain your personal data longer than strictly necessary for the purposes for which your data were collected. The data is then deleted when it is no longer necessary for the purposes for which your data were collected, unless there is a legal obligation to keep it longer (such as the seven-year tax retention obligation for payment data).

7. Sharing personal data with third parties
Reef.eu shares your personal data with carefully selected third parties if this is necessary for the execution of the agreement and / or to comply with any legal obligation. With companies that process your data on our behalf, Reef.eu remains responsible for this processing. This concerns external service providers, such as accountants, financial service providers, website support, applications and CRM, package deliverers.

8. Cookies and similar techniques we use
Reef.eu uses functional, analytical and tracking cookies. A cookie is a small text file that is stored in the browser of your computer, tablet or smartphone the first time you visit our website. Reef.eu uses cookies with a purely technical functionality. These ensure that the website works properly and that, for example, your preferred settings are remembered. In addition, we place cookies that track your surfing behaviour so that we can offer personalised content and advertisements. On your first visit to our website, we already informed you about these cookies and asked permission to place them. You can unsubscribe from cookies by setting your internet browser so that it no longer stores cookies. In addition, you can adjust your choice via the following page: https://reef.eu/Klantenservice/cookies/.

Third parties
Cookies are also placed on our website by third parties. These are, for example, advertisers and/or social media companies. We also use a Facebook pixel to measure the performance of our Facebook ads. The Facebook pixel ensures that we can, among other things, show visitors to the Reef.eu website targeted ads on Facebook and measure results. On your first visit to our website we already informed you about these cookies and asked permission for their placement. We can not guarantee that these third parties handle your personal data in a reliable or secure manner. We recommend that you read the privacy statements of these third parties before using their websites. Read more at www.facebook.com/about/privacy. On the next page you will find an overview of the cookies and you can change your choice there: https://reef.eu/Klantenservice/cookies/. You can delete cookies that have already been placed via your browser settings.
Google Analytics and Google Tag Manager
We use Google Analytics to track how visitors use our website. We have concluded a processor agreement with Google in which agreements are made about the handling of our data. Furthermore, we have not allowed Google to use the obtained Analytics information for other Google services and we have the IP addresses anonymized. On this page you will find information about the use of data by Google..
10. How do we secure personal data?
Reef.eu takes the protection of your data seriously and takes appropriate measures to prevent misuse, loss, unauthorized access, unwanted disclosure and unauthorized alteration. If you have the impression that your data is not properly secured or there are indications of misuse, please contact us at info@brandfusion.nl.

11. Changes to this privacy statement
We reserve the right to make changes to this privacy statement. It is recommended that you consult this privacy statement regularly so that you are aware of these changes.